AI-Powered
The Employer Brand Report Card
Know how your employer brand and EX is perceived outside your walls by employees, ex-employees, candidates, the web, and AI.
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Your culture doesn't
stay
inside
your organization.
Employees talk about it.
Ex-employees remember it.
Candidates research it.
The internet reflects it.
And now, AI interprets it.
The Culture Report helps you find out.
We look at your culture from the outside in
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Listen to the signals
We analyze publicly available conversations, reviews, content, and employee sentiment around your workplace.
See what AI sees
We look at how AI systems understand and describe your company, culture, and employee experience.
Bring it all together
We turn these signals into a simple picture of your external culture perception - what's working, what isn't, and actions you should take.
What your report reveals
Your culture perception
See how your workplace is perceived from the outside.
What people are saying
Uncover recurring themes, experiences, and sentiments people share.
Your AI reputation
See how AI describes your workplace, culture, and people.
Strengths and gaps
See where perception aligns and where it falls short.
What to focus on
Identify the areas that need your attention most.
Your culture perception
See how your workplace is perceived from the outside.
What people are saying
Uncover recurring themes, experiences, and sentiments people share.
Your AI reputation
See how AI describes your workplace, culture, and people.
Strengths and gaps
See where perception aligns and where it falls short.
What to focus on
Identify the areas that need your attention most.
Frequently asked questions
Where does the data in the report come from?
The report uses publicly available information from sources such as:
- Glassdoor and review sites
- Reddit and public forums
- LinkedIn and careers pages
- Public job descriptions
- Company websites
- AI search and other web signals
The AI synthesizes these sources into actionable insights and recommendations.
How current is the data?
The report reflects the most recent publicly available information at the time of generation. Because we pull live data, each report captures how your culture reads from the outside right now, not a static snapshot from months ago.
How should I use this report?
Use it as a starting point to:
- See which parts of your employee experience are visible from the outside, and how they read
- Spot the gap between the culture you believe you have and the one the outside world reflects back
- Decide where to act first: onboarding, early tenure, manager experience, or the listening-to-action gap
- Open a grounded conversation with your HR leadership and leadership team
Is this a replacement for employee feedback?
No. The report reflects external perception. Employee listening and engagement tools provide insight into internal sentiment. The two are complementary.
How do I generate my report?
It takes less than three minutes:
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Enter your company name.
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Pick the areas you want covered: Complaints & Positive Drivers, Onboarding Experience, Early-Tenure Signals, Manager Experience, Listening-to-Action Gap, and Diversity, Equity, & Inclusion.
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Click Generate your Culture Report.
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Add a few quick details (your name, work email, designation, company and team size) while the scan runs in the background.
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Your report appears on screen. Scroll through the signals, themes, risks and recommendations, or download it as a PDF.
How long does it take to generate?
Most reports are ready in 2–3 minutes. The tool is scanning and synthesizing a large volume of public data in real time, so a short wait is normal.
How often should I generate a report?
We recommend rerunning it every few months, or after major culture changes, hiring, or policy initiatives, to track changes in how you are perceived.
Does the tool use private company data?
No. The report is built entirely from publicly available signals. It does not connect to your HRIS, your engagement platform, or any other internal system, and it does not look up private records about your organization.
Can I customize or edit the report?
You choose what it covers. Select the focus areas before you generate, and rerun it with a different selection whenever you like. The generated report itself is fixed, so download the PDF if you want to annotate or excerpt it.
Where can I learn more or get help?
Customers can reach out to their account managers / CSMs for product guidance, report interpretation, or feedback.