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How MediaCom Achieved 33X ROI & 82% Retention of At-Risk Talent with Amber

Sourav Aggarwal

Last Updated: 23 May 2025

MediaCom, a leading marketing and media agency with 2,000+ employees across APAC and headquartered in Singapore, leveraged Amber to transform engagement and retention across 15 countries.

“Through technology and machine learning, we are now able to mine the minds and hearts of our people giving us a heartline to all our employees.”
- Sonia Fernandes, Chief Talent Officer, MediaCom APAC

TOP 3 CHALLENGES

  1. No talent business partners in 12 out of 15 countries
  2. Low participation and slow turnaround from annual surveys (3–4 months)
  3. Difficulty sustaining meaningful interactions with 2,000+ employees

SOLUTIONS

  1. Make every country CEO accountable for addressing feedback and acting swiftly
  2. Enable leaders to focus on employees predicted to resign
  3. Customize L&D, career management, and policies based on real-time insights

THE RESULT

  1. 33X ROI on employee engagement
  2. 82% retention of at-risk employees
  3. 87 Net Promoter Score
  4. 83% of experience drivers positively impacted

 

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