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1 min read

How Go-MMT Engaged 3000+ Employees in Real-Time Post-Merger with Amber

Sourav Aggarwal

Last Updated: 23 May 2025

Go-MMT (MakeMyTrip, Goibibo, Redbus), a major player in the online travel space with 3,051 employees, based in Gurgaon, India, partnered with Amber to bridge engagement gaps after a mega merger—and saw immediate impact.

“Amber has helped us take faster & appropriate action by providing real-time, relevant, and content-specific insights.”
- Nikita Zutshi, Associate Director – HR, Go-MMT

TOP 3 CHALLENGES

  1. A steep 300:1 HRBP-to-employee ratio made real-time connect tough
  2. Post-merger integration made it difficult to track sentiment across cultures
  3. The evolving millennial workforce needed custom, context-rich engagement

SOLUTIONS

  1. Flag and follow up with high-risk employees within 2 days
  2. Involve Business Heads and HRBPs in action planning using Amber insights
  3. Provide daily dashboards with real-time employee sentiment trends

THE RESULT

  1. 83% Org Response Rate
  2. 14% Org Mood Score improvement
  3. 12% increase in retention rate
  4. 5-point Hi-Po retention uplift

 

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